Precise interlocking metal gears in darkness, one gear glowing green
Precise interlocking metal gears in darkness, one gear glowing green

What a B2B or SaaS Website Actually Has to Do

Web Design & Strategy

By Diego Sonoda

August 10, 2026

LATEST ARTICLES

Ideas shaping better websites and better decisions.

Icon
A road forking into two paths through darkness, one path glowing green

Web Design & Strategy

September 10, 2026

AI Can Build a Website in a Weekend. That's Not the Hard Part.

Icon
A road forking into two paths through darkness, one path glowing green

Web Design & Strategy

September 10, 2026

AI Can Build a Website in a Weekend. That's Not the Hard Part.

Icon
A wooden mousetrap set in shadow with a glowing green coin as bait

Web Design & Strategy

August 24, 2026

The Real Cost of a Cheap Website

Icon
A wooden mousetrap set in shadow with a glowing green coin as bait

Web Design & Strategy

August 24, 2026

The Real Cost of a Cheap Website

Icon
An empty theatre of dark rows facing a distant stage lit by a single green spotlight

Web Design & Strategy

July 12, 2026

Why Beautiful Websites Still Don't Get Clients

Icon
An empty theatre of dark rows facing a distant stage lit by a single green spotlight

Web Design & Strategy

July 12, 2026

Why Beautiful Websites Still Don't Get Clients

Icon
A dart striking the exact centre of a dartboard, the bullseye glowing green, in dramatic shadow

Web Design & Strategy

June 10, 2026

Your Website Isn't the Problem. Your Positioning Is.

Icon
A dart striking the exact centre of a dartboard, the bullseye glowing green, in dramatic shadow

Web Design & Strategy

June 10, 2026

Your Website Isn't the Problem. Your Positioning Is.

Icon
Dark leaning tower of blocks cracking at the base, one green-glowing block holding it up

Web Design

October 12, 2025

Why Websites Built Without Strategy Don’t Scale

Icon
Dark leaning tower of blocks cracking at the base, one green-glowing block holding it up

Web Design

October 12, 2025

Why Websites Built Without Strategy Don’t Scale

Icon
Dark hourglass with glowing green sand running through it

Web Design

February 18, 2025

How to Know When It’s Time to Rebuild Your Website

Icon
Dark hourglass with glowing green sand running through it

Web Design

February 18, 2025

How to Know When It’s Time to Rebuild Your Website

Icon
Dramatic modern building at night with a green light along one edge

Web Design

March 6, 2025

What Makes a Good Architecture Website

Icon
Dramatic modern building at night with a green light along one edge

Web Design

March 6, 2025

What Makes a Good Architecture Website

Icon
Two dark forms in shadow joined by a single glowing green thread

SEO & Strategy

March 18, 2025

The Overlooked Link Between SEO and Good Design

Icon
Two dark forms in shadow joined by a single glowing green thread

SEO & Strategy

March 18, 2025

The Overlooked Link Between SEO and Good Design

Icon
Iceberg at night, small tip above dark water, vast green-lit mass beneath

Web Design & Branding

May 27, 2025

Design Is Strategy, Not Just Style

Icon
Iceberg at night, small tip above dark water, vast green-lit mass beneath

Web Design & Branding

May 27, 2025

Design Is Strategy, Not Just Style

Ready to Give Your Business a Makeover?

Book a quick call, or grab a free teardown and I'll show you two things I'd change.

Book a Call

Book a Call

Free Teardown

Free Teardown

Illustrated panda wearing glasses and a floral shirt, set against a lime green background — used as the Sonoda Creative mascot.
Illustrated panda wearing glasses and a floral shirt, set against a lime green background — used as the Sonoda Creative mascot.